Mr. Chua Khoon Hui

Chief Executive Officer and Executive Director

Mr. Chua is in charge of the day to day management and smooth operations of the Group. He oversees the business development activities, sales and marketing and procurement and supply functions of the Group. He is also responsible for formulating corporate strategies for the Group, together with the Board of Directors.

He started his career in 1999 as an audit assistant at KPMG LLP and was subsequently promoted to audit senior in 2001. From 2002 to 2005, Mr. Chua ran a café called Joyce Restaurant & Pub together with his wife, Ng Pei Wah, the Head of Human Resources and Administration of the Group. In November 2005, he founded The Whisky Store and expanded the business till the size today.

Mr. Chua holds a Bachelor of Accountancy degree from Nanyang Technological University.

Mr. Ng Kim Chew

Group Chief Financial Officer

Mr. Ng is responsible for the accounting, finance, treasury and tax  functions of the Group.

He joined the Company as Finance Manager in 2004 before assuming the position of Group Chief Financial Officer (“CFO”) in March 2006. He stepped down as the Group CFO in December 2016 when the Company became a cash company and continued to assist the Board of Directors on all matters concerning the Company. He was re-appointed as the Group CFO when the Company completed the reverse acquisition of Sloshed! Pte Ltd in February 2019. Prior to that, Mr Ng was with the assurance & advisory business services division of Ernst & Young LLP, Singapore since 1996 and left as a manager in 2004.

Mr. Ng is a Fellow of Association of Chartered Certified Accountants and a Fellow of the Institute of Singapore Chartered Accountants. He holds an MBA as well as a Graduate Certificate in Real Estate Finance from the National University of Singapore.

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